Life on social media can be pretty tough. Every influencer trying to sustain their occupation has to face the struggle of competing against all others to get enough likes and views. But then this issue is not only constrained to the influencers, the drive of attaining likes has consumed many users of the countless networking sites. So much so that people have started to compare themselves with the sparkling image of the influencers.
One such platform showing the tussle of gaining approval through likes and views is Instagram. Though this obsessive need for a higher number of likes should not be supported, there are some tips and tools to satisfy the desire to some extent.
10 Simple Tips and Tricks for Getting Instagram Likes
Want to know some cool and straightforward hacks to get more likes on Instagram? Read on to know more.
1. Use of Good Quality Photos
Every day, Instagram receives around 95 million posts. You’re competing for attention with other brands, influencers, and your followers’ friends and family every time you post. To be noticed, your content must halt users in their tracks.
This means no photos that are fuzzy, pixilated, or poorly lighted. Modern smartphones, fortunately, feature cameras that are more than capable of creating a high-quality image.
Whenever you snap a photo or record a video with your phone, remember to:
- Use HDR mode to capture your images.
- To keep the phone steady, use a smartphone tripod.
- Make images with a width of 1080 pixels.
- Watch expert photographer’s blogs and videos as it offers some excellent advice on how to get the most out of your phone camera. Choose a filter that appeals to users when you’re ready to post photos.
2. Smart Use of Hashtags
Hashtags can bring a whole new audience to your Instagram photos. Every specialty has its own set of popular phrases. Typing a few terms relating to your image or business into the Instagram search field is the quickest approach to finding the right hashtags. Alternately, in the caption, type # followed by your keywords. The most popular Instagram hashtags appear as a result of this.
Using a hashtag generator tool is another technique to find suitable hashtags. Enter a keyword in the search field, and the tool will suggest hashtags that are most closely linked. Use the most popular hashtags in your niche to reach as many people as possible with your post. Though Instagram allows the use of a maximum of 30 hashtags at once, it is not advisable to use too many, 9 is considered a proper number of hashtags to be used for optimal results.
3. Video Content Utilisation
Instagram posts with videos earn 38 percent more engagement than those with photographs. In general, video provides the highest return on investment (ROI) for social media marketing initiatives.
Using your smartphone, screen capture software, animated animations, or user-generated content, you can make good videos on a budget. There are several forms of video material you may utilize to engage your audience, such as:
- Demonstrations of products
- Case studies are used to illustrate a point.
- Videos from behind-the-scenes
According to statistics, the most popular type of Instagram video content is how-to videos.
4. Hosting Giveaways
One of the simplest ways to boost Instagram engagement is by hosting contests. You can make the barrier to admission as simple as ‘like-to-win’ to increase likes. You can increase participation by inviting entrants to additionally follow you and tag a friend.
Make sure the reward has relevance to your brand and audience, as well as specialized enough to attract long-term admirers, to make your Instagram contest or giveaway exciting. Giving out a free meal for two or a gift card, for example, is something that true fans would be interested in if you manage a restaurant.
5. Giving Catchy Captions
Captions give your visual content a voice. They let you elaborate on images, display your individuality, and give directions to your followers.
To get the perfect caption, follow these steps:
- Make sure the tone is appropriate. Instagram is a humorous and enjoyable platform, so your postings should reflect that. If your voice has a corporate or formal tone, add some personality to make it more authentic.
- Prioritize the most important details. In the Instagram feed, caption text gets cut off after two or three lines. Assume that people will not click more even if you want them to. Save hashtags until the end and send out your most important message first.
- Make a call-to-action statement. To get your followers to accomplish something, you must first ask them. ‘Click on the link in the bio,’ for example, or ‘like if you’d do this,’ or ‘comment with your favorite XYZ,’
- Emojis are another great way to express yourself. Emojis not only give individuality to a message, but they also serve to draw attention to it and break up a text. You can also use appropriate emojis to substitute text if they are available.
It is best to keep the characters concise and between 138 and 150 characters.
6. Content Sharing Across Social Media Platforms
Use other social media networks to market your Instagram post if you have them. Instagram allows you to publish your photos and videos to Facebook, Twitter, and Tumblr immediately. It’s not to be done with every post, as sharing original content to each channel is best practice.
However, reminding fans about your other social media accounts is another low-effort way to get more views and likes on Instagram. You can urge people to follow you on Instagram in posts, and email newsletters. You may also use Instagram’s Stories feature to cross-share material without leaving the app, which allows you to direct users to your organic posts.
7. Tagging the Right People
Tagging another brand or person gives them credit and directs your followers to them. However, it has advantages for you as well. A tag alerts people to new content you’ve created. Because of the ‘tagged in’ part, it also helps your Instagram photographs appear on your profile.
Plus supporting another brand also increases the likelihood of them reciprocating your love.
Tag people in both the photo and the caption of your Instagram postings.
But always remember to tag relevant people or brands.
8. Engaging Others
Instagram is a community, and others will reciprocate if you’re an active member who takes the time to like and comment on content that interests you. To increase engagement rates, take these steps:
- If someone follows you, you should return the favor. You don’t want to follow spam accounts.
- If someone comments on your photo, respond with one geared at them. Mention them in the remark by using the @ symbol.
- Like the photographs with hashtags that you’re curious about.
- Leave a comment on photographs with hashtags you’re interested in.
- Like what other people have said about photographs you’re interested in.
- Send direct messages to people who are interesting to you or who have a lot of worth to you.
- Tag people, you know intimately in your photo.
All these steps are ultimately for increasing followers, as it is a simple equation, more followers=more eyes on your post=more likes. However, if you feel that there is not enough engagement on your account, and you are in search of some extra likes, you can buy authentic Instagram likes from trusted sources.
9. Posting at the Opportune Moment
To get the most Instagram likes, you need as many people to notice your photos as possible. To do this, you must publish content at times when your target audience is online. This is a tricky solution to the problem but one can achieve this by carefully studying the most responsive hours of the day on social media and using that knowledge to increase the likes on their posts.
10. Acknowledging Haters
The worst thing you can do when someone comments or complains about you (or your products) on Instagram is take a long time to answer, as 83 percent of people expect companies to respond to social media comments within a day or less.
It is your responsibility to respond to the statement, whether it is negative or positive. People are more inclined to follow and like a brand that reacts to comments and engagement because it shows that they are being heard and noticed.
As a result, 44% of individuals believe that a brand’s discussions (including direct messaging or responding to a remark posted) are more convincing than its advertising commercials.
While it is no crime to want likes, views, and read creative comments for your posts it is essential to keep in mind that those are not the only aspects of life and social media is more than just a platform for competing to get the most acknowledgment.
Nonetheless, the above-mentioned methods are all suitable to meet the needs of desperate insta users looking to increase their views.